Within hours of UBS Group announcing its state-backed takeover, memorabilia bearing the name and logo of the lender Credit Suisse went up for sale in Switzerland, marking the end of an era.
Dozens of gold bars, stamped with the name of the issuer – 167-year-old Credit Suisse – have been uploaded to the country’s most popular online marketplaces, Ricardo.ch and tutti.ch.
The height of fashion in the ’70s, blue and red ski hats with the letters “CS” were getting bids close to CHF200 ($216).
Stamps, old letters and sports bags are among the other branded goods for sale.
With it still not known if the Credit Suisse brand will survive, sellers are seeking to entice those looking to carve out a piece of Swiss financial history.
Credit Suisse is expected to remain an independent brand until the merger is complete, at which point UBS will decide whether to pull the plug on Credit Suisse’s separate identity.
Corporate booty from the recently failed Silicon Valley bank has proven popular online, as have merchandise linked to Lehman Brothers, which filed for bankruptcy at the height of the 2008 financial crisis.
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